I spend a little bit of money marketing my website (ExPastors.com), not a ton but I hope to ramp it up as the end of the year approaches. Mostly that has been done through Facebook campaigns but I’ve began to dabble a bit in the Twitter universe as well.
Recently, to do a non-scientific test of my own, I paid $5 to promote a post on Facebook.
A few days ago, I gave away my book, Why Pastors Quit, for free on Amazon. In doing so, a handful of people asked why I would do such a thing. If I could give only one answer, although there are many, it would be this: The exposure was worth every penny.
And when I say “penny,” I am speaking quite literally.
I’m not particularly fond of writing book reviews. There have only been a handful I’ve written and shared publicly. Some, off the top of my head, were: What Good Is God? by Philip Yancey, A Million Miles in a Thousand Years by Donald Miller (a book I heavily disliked), and now, A Farewell to Mars by Brian Zahnd.
Mostly, when I started reading Zahnd’s book, I hated it.
Not the love-hate, like I really hate that I love this book kind of hate. No, it was more like the I really hate what he is saying kind of hate.
But that didn’t last very long.
Recently I was interviewed by Scott and Aaron, the guys behind the Pastor Survival Guide. It’s a great resource for pastors and leaders within the church as they tackle real issues that both positively and negatively affect those in ministry. Check it out.