2 Interactions bol-facebook

Does Facebook’s ‘Boost Post’ Marketing Actually Work?

I spend a little bit of money marketing my website (ExPastors.com), not a ton but I hope to ramp it up as the end of the year approaches. Mostly that has been done through Facebook campaigns but I’ve began to dabble a bit in the Twitter universe as well.

Recently, to do a non-scientific test of my own, I paid $5 to promote a post on Facebook.

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12 Interactions bolane-amazon

Why Did I Give Away My Book for Free on Amazon? Or, How I Lost $4,004

A few days ago, I gave away my book, Why Pastors Quit, for free on Amazon. In doing so, a handful of people asked why I would do such a thing. If I could give only one answer, although there are many, it would be this: The exposure was worth every penny.

And when I say “penny,” I am speaking quite literally.

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34 Interactions bol-peace

We Know Jesus the Savior, But Have We Met Jesus, Prince of Peace?

I’m not particularly fond of writing book reviews. There have only been a handful I’ve written and shared publicly. Some, off the top of my head, were: What Good Is God? by Philip Yancey, A Million Miles in a Thousand Years by Donald Miller (a book I heavily disliked), and now, A Farewell to Mars by Brian Zahnd.

Mostly, when I started reading Zahnd’s book, I hated it.

Not the love-hate, like I really hate that I love this book kind of hate. No, it was more like the I really hate what he is saying kind of hate.

But that didn’t last very long.

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